Otto AI – One avatar, many formats

Otto AI – One avatar, many formats

Fasttrack – Straight to the point

Every company with a history carries a legacy. The question is not whether to show it, but how.

  • Lifetime achievement in new formats: Otto Schott's work is brought to life in a dignified way using modern technology. Not as a gimmick, but as an expression of respect and identity.

  • One avatar, many formats: Keynote, visual brand motif, interactive moment, campaign motif. A carefully trained model opens up a goldmine of formats.

  • New target groups through unexpected encounters: In the attention economy, the one who surprises wins. All of a sudden, a young generation is engaging with a founder whose life's work still has an impact today.

  • Multiple benefits across all touchpoints: Anniversaries, employer branding, leadership communication, campaigns. Produced once, usable permanently and responsibly.

  • Corporate history is an untapped brand asset: Those who do not activate it leave trust and identity on the table.

Customer

Schott AG

Industry

Manufacturing / Specialty Glass

Category

/

Avatar & Synthesis

/

LoRA model training

/

AI Production

Project duration

6 months

Challenge

SCHOTT has a strong founding personality and a rich historical heritage. The problem: historical imagery is limited, outdated, and difficult to integrate into modern communication. How do you bring a founder's visual heritage to life without distorting it?

Fasttrack – Straight to the point

Every company with a history carries a legacy. The question is not whether to show it, but how.

  • Lifetime achievement in new formats: Otto Schott's work is brought to life in a dignified way using modern technology. Not as a gimmick, but as an expression of respect and identity.

  • One avatar, many formats: Keynote, visual brand motif, interactive moment, campaign motif. A carefully trained model opens up a goldmine of formats.

  • New target groups through unexpected encounters: In the attention economy, the one who surprises wins. All of a sudden, a young generation is engaging with a founder whose life's work still has an impact today.

  • Multiple benefits across all touchpoints: Anniversaries, employer branding, leadership communication, campaigns. Produced once, usable permanently and responsibly.

  • Corporate history is an untapped brand asset: Those who do not activate it leave trust and identity on the table.

Customer

Schott AG

Industry

Manufacturing / Specialty Glass

Category

/

Avatar & Synthesis

/

LoRA model training

/

AI Production

Project duration

6 months

Challenge

SCHOTT has a strong founding personality and a rich historical heritage. The problem: historical imagery is limited, outdated, and difficult to integrate into modern communication. How do you bring a founder's visual heritage to life without distorting it?

What we did

What we did

Inventive trained an AI model on historical photographs of Otto Schott, thereby creating new visual worlds from SCHOTT's founding heritage.

Inventive trained an AI model on historical photographs of Otto Schott. On this basis, new visual worlds were created, from the historical appearance to the modern reinterpretation. The generated motifs can be used in internal formats, executive communication, and brand campaigns. Once trained, infinitely expandable.

Result

  • New visual worlds from historical photographic material

  • Use in executive conferences and internal formats

  • History as a visual, living brand experience

Added value & context

Added value & context

Companies with a long history often possess their most valuable brand asset without utilizing it.

AI training turns historical imagery into a scalable visual resource: for anniversaries, employer branding, internal communications, or brand campaigns. What is produced once can be used and further developed in the long term. This does not only apply to founding personalities. Wherever companies want to build trust through history, this approach is a strategic lever.

Think together!

Whether media production, AI challenge, content strategy, AI avatars or strategic consulting – let's invent together.

Quick response

If you want to turn ideas into visible output, you’re in the right place with us.

Next steps

After the first exchange, clarity emerges: an honest assessment, a concrete plan, and a realistic timeline.

Think together!

Whether media production, AI challenge, content strategy, AI avatars or strategic consulting – let's invent together.

Quick response

If you want to turn ideas into visible output, you’re in the right place with us.

Next steps

After the first exchange, clarity emerges: an honest assessment, a concrete plan, and a realistic timeline.

Think together!

Whether media production, AI challenge, content strategy, AI avatars or strategic consulting – let's invent together.

Quick response

If you want to turn ideas into visible output, you’re in the right place with us.

Next steps

After the first exchange, clarity emerges: an honest assessment, a concrete plan, and a realistic timeline.