Under the creative lead of SAY MAHALO, we took on the motion capture and virtual production for the brand film. Full CGI, Unreal Engine, a fully composed audiovisual concept – and an avatar level that deliberately blurs the line between real and artificial. The "Is this real?" is not a mistake, but part of the art direction.
High-end motion capture and virtual production
Visual language that emotionally charges both brands
Technical reference for virtual production
Virtual Production is the most efficient way to produce visually ambitious content. For those looking to translate their brand into visual worlds that traditional production cannot reach, Motion Capture and Unreal Engine offer a tool that scales - from brand films to product launches.
The model works for everything from brand films to product launches – for any brand that wants to visually outgrow itself.
